Privacy Policy

The website https://www.letsplaymoney.com/ and web app https://app.letsplaymoney.com, collectively the ("Application") is owned and operated by Play Money Studios, Inc. ("Play Money," "we," "our," or "us"). The Application provides a platform that provides accredited investors the ability to learn about and invest in early-stage companies (the "Services"). Play Money does not meet the definition of a "business" under the California Consumer Privacy Act, and is not currently subject to the consumer privacy laws of Virginia, Connecticut, Utah, or Colorado. Play Money does not currently target its products or services to residents of Canada, the United Kingdom or the European Economic Area.

This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal information when you use our Site and Services and the choices you have associated with that information.

We collect the information you give us, and some information automatically when you use the Services, as described below. We collect only what we need to provide the Services. We do not sell or rent your information to third parties.

Information We Collect

Personal Information

While using our Services, we may ask you to provide us, or we may collect certain personal information that can be used to contact you, identify you, or relates to you ("Personal Information").

We collect Personal Information that you choose to provide to us when you register for an account, contact us to request information regarding our Services or when you otherwise use the Services. Personal Information will broadly describe all of the particular information that we collect as identified and described below.

User Information

When you sign up for an account on the Site, we will collect your legal name, email address, date of birth, and phone number. You will also create a password for future logins. You may also provide us with other information regarding your investment interests, reasons for angel investing, yearly investment budget, biographical information and identification of skills that may help target investment companies. You may also choose to provide or link to your social media accounts.

KYC Information

We will also collect information to comply with "Know Your Customer" laws ("KYC Information"), which may include your legal name, citizenship, birthdate, address, driver's license number, photos, and social security number or other identification number.

Financial Information

We may also collect financial information as required for you use the Application and Services, including verifying your ability to participate in such investments under applicable law, such as an Accredited Investor (as that is defined under applicable law), including bank account information, financial objectives, transaction history, salary, investment documents, financial statements, assets, liabilities, investments, estate planning information, and ownership and control affiliations and relationships ("Financial Information").

Information Collected Automatically

When you use the Services, we and our service providers collect information about your device and how you use the Services, such as your IP address, browser and device type, the pages and screens you view and the actions you take. We collect it with cookies and similar tags, including PostHog (our own analytics), Google Analytics, Google Tag Manager, Google Ads, the Meta Pixel and the LinkedIn Insight Tag. If you turn on notifications in our app, we also keep the token your device gives us to deliver them.

Casey, Messages and Alerts

Casey is our AI assistant. When you talk to Casey, on the web, in our app or in another app you connect, we keep your messages and Casey's answers, and short notes Casey keeps about your interests and how you like answers, so it can help you better. To write its answers, Casey sends your messages and the information it needs to AI model providers, such as Anthropic, Amazon Web Services and OpenAI.

We send you messages by email, push notification, WhatsApp and text message. For each, we keep your contact details, what you agreed to receive, and a record of what we sent and whether it was delivered and opened.

How We Use Your Information

We use your Personal Information to provide you the Services, and to receive and respond to your inquiries about products, services, or support. To address your questions, we may subsequently need to request additional information. We may use your User Information to contact you about products, services, or other investment opportunities through our Application that we believe may be of interest to you. We will use your User Information to register your account. We may use any and all of your Personal Information for the purposes of resolving any outstanding issues or disputes related to your use of the Application.

When you make an investment in a company, your User Information will be provided to the founder of the company so that the company can provide you information about the company, including investor updates or other relevant information.

Information Sharing and Disclosure

We may share your Personal Information to provide a product or service you have requested.

We may share your Personal Information with service providers that perform tasks on our behalf related to our business, such as order fulfillment services, analytical services, marketing services that may provide you advertising on our behalf, bookkeeping, customer service, employment services, or social media services.

We will share your User Information, KYC Information, and Financial Information with our third-party identity verification platform, Plaid. We will share your Financial Information and Payment Information with our financial transaction platforms, Plaid and Modern Treasury, and with the banks that hold the investment accounts you pay into.

When you sign up or invest, we tell Meta that it happened so we can measure our ads. With it we send your email address, name, phone number and Play Money ID, each scrambled (hashed) first. We do not send the amount you invest or the company you invest in.

We share your messages to Casey with the AI model providers described above, and your contact details with the providers that deliver our messages, such as Customer.io for email, Meta for WhatsApp, and Apple and Google for push notifications.

Your Choices

If your browser sends a Global Privacy Control signal, we do not load the Meta, Google or LinkedIn tags described above, and we stop sending information about you to Meta and Google Analytics from then on, on any device. You can switch off emails from the link at the bottom of each one, and alerts in Profile > Notifications in our app. Messages about your money and your account always come.

Data Deletion & Retention

We store your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, but we will delete your Personal Information within seven (7) years from the date that you terminate your access and use of the Application unless continued use of your information is required to fulfill a purpose that was initiated prior to the end of the seven (7) year period.

Account Deactivation & Data Retention

You can delete your account through Account Settings. Upon deletion:

1. Your profile becomes inactive immediately.
2. Account data is retained for 30 days before deletion.
3. Investment records are retained as required by law.
4. Analytics data is anonymized after account deletion.

Note: Due to financial regulations, certain investment records must be retained even after account deletion.

Security

We maintain reasonable technical safeguards to protect the security, integrity and privacy of your Personal Information. However, no method of Internet transmission or electronic storage is 100% secure or error-free, so it is never possible to guarantee absolute security.

Commitment to Children's Privacy

In compliance with the Children's Online Privacy Protection Act, 15 U.S.C. §§ 6501-06 and 16 C.F.R., §§ 312.1-312.12, this website does not collect information from children under thirteen (13) years of age, and we do not intentionally collect information from persons under thirteen (13) years of age. Use of the Services is limited to users that are twenty-one (21) years of age and older. By using the Services, you represent that you are twenty-one (21) years of age or older.

Changes to this Privacy Policy

We reserve the right to change, modify or otherwise update this policy at any time. Unless otherwise noted, any changes to this Privacy Policy will be effective immediately. If any changes are material, we may provide you notice of such changes by posting notice on the website or by other means.

Contact Us

If you have any questions or comments about this Privacy Policy, please contact us at hello@letsplaymoney.com.

This Privacy Policy was last updated on October 23, 2026.